The TGA fines Juice Plus+ $37,800 for advertising breaches

The Juice Plus Company Australia Pty Ltd has paid penalties of $37,800 after the Therapeutic Goods Administration (TGA) issued three infringement notices for alleged advertising breaches relating to vitamin products.

The TGA alleged the advertisements did not comply with the therapeutic goods advertising requirements. This related to:

• promoting the products for a condition that is not permitted for this medicine, and
• health professional endorsement of the products.

Direct sellers of these products should be aware that they have the same legal obligations as the company when advertising therapeutic goods and must comply with the Therapeutic Goods Advertising Code.